This slideshow requires JavaScript.
What is your name and your current occupation?
I’m Daniele Afferni, illustrator, concept artist and co-founder of StudioASC, a creative team specialized in pre-visualization and illustration for advertising, film and TV commercial located in Milan, Italy.
What are some of the crazier jobs you had before getting into animation?
Drawing and painting are the only things I’ve done in my whole life!  After attending an Art High School and a qualifying course in comics drawing, I directly moved to my first job as an inside-man illustrator in a big advertising agency (Armando Testa).  (I don’t think it’s crazy …all the nights we were forced to spend into the agency to deliver our works on time …those were crazy!) Then I became a freelance illustrator and later I founded the creative team ASC, in association with two friends of mine, the illustrators/designers/animators Anna Citelli and Luca Mari.
What are some of your favorite projects you’re proud to have been a part of?
I had the thrilling opportunity to collaborate with several interesting professional artists, like the Italian movie director Gabriele Salvatores in “Nirvanaâ€, or the English movie director Nicolas Roeg. In Europe it is a common habit for the movie directors to do also commercial spots to enlarge their experience;  just to give you an example, I recall with great pleasure having worked with Wim Wenders for the Ariston-Hotpoint tv commercial: really particular to see a director of a very high artistic level to “soil his hands†with a washing-machine!
Where are you from and how did you get into the animation business?
I didn’t start as an animator. Basically I’m a Visualizer and a Concept Artist.  I finished my studies with the aim of drawing comics, but Continue reading
